Maybe I’m alone here, but Pronoun is not a company whose name I was familiar with until a month ago when it was announced that Macmillan purchased them. Since then, I’ve spent some quality time examining Pronoun to see if they would make a good eBook distributer.
After taking them for a test drive, I’m ready to reveal my findings.
Pronoun offers some very intriguing tools when you go through the setup of publishing your book.
- Pronoun offers a “Cover Comparison” tool that allows you to compare your cover with the covers of books found in your category. This tool has great value. As I was loading Wild Space: Onslaught, I discovered how lacking my covers were in comparison to the covers of other books in my category. I immediately went to work in correcting this issue and I’ve already seen an improvement in book sales.
- When you upload your book to Pronoun, they take your finished manuscript and format it into an ePub file and Mobi file and give you six options for a professional layout that looks sharp on eReaders. The only thing I had to do to format my book for this service is to highlight the chapter headings and insert page breaks. The rest was done flawlessly through Pronoun. They also developed the table of contents for me. Very nice.
- When selecting categories to place your book, Pronoun gives you the stats from Amazon’s site and shows you the rankings of how similar books published through them, performs on Amazon’s Kindle Store. This is valuable and leads into point four…
- When you begin picking your keywords, Pronoun gives you the top-ranking keywords from Amazon’s Kindle Store – based on your selected category. They share the penetration rate, and show you how popular that keyword is with customer search. This data is priceless… and free through Pronoun.
- If you wish to distribute your book to Amazon through Pronoun, Pronoun gives you the option to set your book at free and Amazon honors that request. This beats having to play the price match game with Amazon. While I’m not currently taking advantage of this feature, I will be doing it in the future.
- Pronoun distributes your book to Kindle (if you choose to publish through KDP yourself, Pronoun will promote your Kindle link on your Pronoun book page), Nook, Kobo, iBooks, and GooglePlay. You have the freedom to choose who you wish to have Pronoun distribute your book to with no penalty or pressure. For me, I currently use Pronoun to distribute to iBooks and GooglePlay. The rest I do myself through their respective sites.
- Pronoun provides a slick service to send your finished eBook out to prospective reviewers. They provide download links for the ePub file and Mobi file (Kindle) that are easy for reviewers to go to and download their format of choice. Again, this is a free service and you can send out unlimited emails to all your potential reviewers.
- When you price your book, Pronoun shows you how your list price stacks up with other similar titles in your category. Most companies are offering this now, but I just wanted to point out that Pronoun is doing this also.
- Pronoun provides every author with a slick landing page for their books and for themselves as an author. I don’t personally use mine, but I set it up as it is one more valuable way for people to discover me and my books on the web.
- Like all other publishing platforms, Pronoun allows you to keep all your rights and keep all control over your titles. You can pull your titles from Pronoun at any time. Another added bonus is when you adjust your prices or modify your files, the changes go live within 48 hours on all sites.
- Finally, Pronoun offers pre-orders for your books through all services. I’ve never had much success with pre-orders, but the option is there for authors who do like it.
Pronoun puts authors back in control of every aspect of their title. If you need help in getting your book published, they have many options to help you connect with people that can help you realize your vision and keep all your rights.
All in all, I’m impressed with Pronoun and I can’t think of anything negative at this point except that they are a middleman. But I find a middleman is great to have when working with iBooks (because they require a Mac to publish books on their site) and GooglePlay (because I have found them to be inconsistent when trying to publish an eBook through them directly). It also gives me a free pricing option that is in my control if I use them to publish to Kindle.
Their interface is well planned out and the uploading is a breeze. The bonus features that I highlighted above make publishing an eBook a simple process with added marketing value.
While I’m not planning on making any distribution changes with my books currently in print, I am planning on releasing my future eBooks through Pronoun exclusively so I will have complete pricing control over my books. Doing price matching through Amazon has been a pain lately as they randomly switch my first book back to full price at odd ball times and then I have to price match again. With Pronoun, I can control when I want my book to go free on Amazon and Amazon will honor it.
In my opinion, Pronoun puts authors back in control of their works – something I feel Amazon has been slowly taking away from their authors. As I mentioned in my last post, I have long been a fan of Kindle Direct Publishing, but I’m tired of being forced to do things their way. Kindle only lets you promote your book for free for 5 days in a 90-day period as long as you make your book exclusive to them. If you wish to work the permafree angle, you need to get their cooperation – and that has been hit or miss for many of us authors.
Is Pronoun a good eBook distribution option? I say yes. I’m on board with them and I invite you to visit their website and see what they have to offer.
PLEASE NOTE: I AM NOT receiving any compensation from Pronoun for my review. I AM NOT receiving any affiliate compensation if you visit their site. I am offering my own, honest opinion of Pronoun and its services based on my personal experiences.